Oooh this project was so much fun from the start. From the first meeting I was ecstatic to help Sheilah create her new brand.
When Sheilah first reached out about a redesign she was looking for a more mature design to match her style as well as her target market. Located in North Carolina her clientele expected a certain high-end experience.
Excited to begin on the redesign Sheilah chose three words to describe her new brand: classic, simple, and earthly.
With those words in mind we created an inspiration board keeping with an earthy color palette. From there I had everything I needed to create a beautiful new brand.
Once the primary logo and alternate logo were complete creating the patterns and business cards was fun. I am over the moon with the final branding!
After the branding was complete I worked with Sheilah to create a one-of-a-kind website. I had Sheilah complete my website workbook and the rest of the design easily fell into place.
Take a peek at the new Sheilah Michaels mini brand style guide, inspiration board, business cards, and website!
Mini Brand Package + Business Cards + Website